click fraud

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click fraud

n
(Computer Science) computing repeated clicking on an online advert for fraudulent purposes, esp to charge the advertiser for fictitious traffic to their website
Collins English Dictionary – Complete and Unabridged, 12th Edition 2014 © HarperCollins Publishers 1991, 1994, 1998, 2000, 2003, 2006, 2007, 2009, 2011, 2014
References in periodicals archive ?
"Invalid clicks are a pervasive issue, particularly on mobile devices," said Jalal Nasir, CEO of the digital ad measurement company Pixalate.
Facebook Improves Advertising Algorithm
With its real-time monitoring, users now have the ability to detect and fight fraud caused by invalid clicks and impressions.
MyAdMarket Unveils the Ultimate Ad Serving Feature - Traffic Verification Engine
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