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customer-segmentation

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In this project I apply unsupervised learning techniques and principal components analysis on product spending data collected for customers of a wholesale distributor in Lisbon, Portugal to identify customer segments hidden in the data.

  • Updated Jun 23, 2018
  • Jupyter Notebook
Arvato-Bertelsmann-Customer-Acquisition

Capstone project for the Udacity MLND on the prediction of customer acquisition based on regional demographics and customer attributes. With the help of supervised and unsupervised learning techniques.

  • Updated Dec 5, 2019
  • Jupyter Notebook

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