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A Canadian children's series that aired from 1981–87 and was originally produced for TVO, Today's Special is remembered for being one of the earliest staples of Nickelodeon's lineup—and for being, at times, really freakin' weird.

The show was is in was a department store quite clearly located in Toronto (where it was produced), and centers around the characters, human and otherwise, who work there during the overnight shift. The employees of the store include Jodie, who sets up the displays in the children's department, Sam Crenshaw the security guard (played by a puppet), and Mrs. Pennypacker (another puppet introduced in one of the later seasons). They're joined by the far stranger nocturnal residents of the store: Jeff, the mannequin; Muffy Mouse (another puppet), who always speaks in rhyme and who lives inside a little penthouse within the store; and TXL Series 4, Sam's Do Anything Computer which also plays quizzes and participation games with the viewers in between the show's segments. Finally, there's the Mime Lady, who's not an in-store character but participates in TXL's games.

The aforementioned Jeff is such an unusual character, he deserves his own paragraphs. Every kid's show has an obligatory character meant to be the young audience's representative in the show's fictional world, but Jeff was an especially bizarre example. He was a mannequin, in the shape of an adult man, who was brought to life by wearing a hat created by a magician called Waldo the Magnificent. Thing is, his personality and mannerisms were those of a small child. So, in other words, this show's Big Bird equivalent was a humanoid Manchild who lived in the store and was taught about everyday things and the world in general (i.e., in one episode, the other regulars had to explain to Jeff what brooms were for, and in another, how umbrellas work).

Being a bit of a Cuckoolander, Jeff also had to be reminded not to remove his own hat, as this would turn him back into a mannequin. Fortunately, saying the magic words "Hocus Pocus Alamagocus" would bring him back to life. Unfortunately, Jeff could never leave the store, due to the conditions of the magical hat (which for some reason only worked inside the store). In some episodes, it is said that if Jeff ever stepped foot outside the store grounds, he would stay a mannequin forever (but not always; it should be noted that the "rules" of the hat were somewhat inconsistent). Any episodes taking place outdoors had to provide a Hand Wave to work around this.

For a certain generation of adults, this show often comes right after Zoobilee Zoo and/or The Noozles in conversations that start, "Oh my God, do you remember...?"

More information can be found at this very extensive fansite.

Today's special is Tropes:

• The Alcoholic: It's discovered the titular Phil from the episode, "Phil's Visit" is one, unable to refrain from drinking even after Sam told him alcohol wasn't allowed in the store, he proceeds to get drunk, knock over the display he was supposed to photograph, and then he blames it on Muffy. The situation is handled in a realistic fashion as Phil realizes he has a problem, but still has to deal with consequences as Sam angrily tells him he has to leave the store, and while he wants to apologize to Muffy, Sam states she's too upset to speak to him. The episode ends on a somewhat optimistic note as Phil promises to go and seek help.
• Alien Animals: XL7-Zed is the descendant of mice who traveled to the moon in search of green cheese (of course) and later colonized a planet they call Squeakonia.
• Alliterative Name: Muffy Mouse.
• All Animals Are Domesticated: To an extreme in Muffy's case. But there was also a strange episode where a police officer is looking for his department's mascot who is lost in the store — turns out he's a Mountain Lion...
• Annoying Patient: Muffy becomes this in the episode "Help!" after she sprains her toe.
• Arbitrary Skepticism: Jodie borders on a Flat-Earth Atheist at times.
  Jodie: There's no way a magical Blue Cow could appear in my store! Isn't that right, rhyming mouse and self-aware statue?
• Artifact Title: Originally, the episodes involved learning about whatever product was on special when the store next opened, but as the seasons progressed, the storylines got more varied, and by the final season, the episodes' titles rarely had anything to do with the store's merchandise.
• Artificial Human: Jeff, who could also count as an example of why A.I. Is a Crapshoot, depending on your point of view.
• Artistic License – Biology: In the recurring "Willoby Tales" about an opossum family, the opossums are portrayed as sleeping while hanging upside-down by their tails from tree branches. But opossums don't actually sleep that way; their tails can't support their weight for more than a few moments. Real opossums sleep curled up inside shelters like tree hollows or brush piles.
• Bait And Switch Title: The episode "Dinosaurs" is about... a poster contest.
• Baffled by Own Biology: Since Jeff is newly alive, he sometimes has to learn how his own biology works. For example, the episode "Sleep" has him learn how to fall asleep, while in "Dreams" he has his first nightmare and learns that they're not real.
• Barefoot Cartoon Animal: Muffy, which she lampshades in the episode about "Shoes": "I'm the only one without a pair, that's cause my feet would rather be bare!"
• Become a Real Boy: Jeff's dearest wish is to be a fully real person, who can leave the store and who won't turn into a mannequin again without his magic hat. He never does get that wish, though.
• Big Little Brother: Sam has two older sisters who only appear in pictures. Both are shorter than him.
• Bittersweet Ending:
  • The "Wishes" episode, ye gods...
  • The "A Visit To the Opera" episode counts as once more, Jeff gives up a (temporary) chance to leave the store to save his friends from firing.
  • "Butterflies": Hazel the butterfly dies, but Jodie, Jeff and Sam assure Muffy that they can always treasure their memories of her.
  • "Phil's Visit": Phil apologizes for his behavior and leaves with the resolve to get help for his drinking problem, but as Jodie tells Muffy, it's uncertain whether he'll succeed in overcoming his alcoholism.
  • "Tears" has a story within a story with a bittersweet ending: a lonely boy nurses an injured magical bird back to health, and they become close friends, but in the end the bird has to fly back to her far-away homeland. But she promises to use her magic powers to bring new friends to the boy. This ending moves Jeff to shed his first tears.
• Bizarre Taste in Food: Sam, who likes such combinations as peanut butter and pickle sandwiches or sardine ice cream.
• Call-Back: The lullaby that Jeff sings to the lizard in Adventure is the same one that Jodie sings to Jeff in Sleep, and that he asks her to teach to him in the same episode. Apparently she did.
• Character Development: As the series progressed and Jeff learned more about the world, he outgrew his Naïve Newcomer ways and became smarter and more adult-like, sometimes even taking the role of Big Brother Mentor to Muffy.
• Christmas Episode: And it's a two-parter. The show takes place at a department store after all.
• Circus Episode: In the second-season episode "Circus", the characters put on their own circus in the store.
• Cool Old Guy: Sam.
• Cousin Oliver: Muffy's country cousin Mortimer in Season Three, though he never became a regular. Mrs. Pennypacker later on.
• Crowd Song: Along with Disney Acid Sequence and That Reminds Me of a Song, this trope is out in full force thanks to the innate musical theater talents of the human cast.
• Cute Mute: The mime lady.
• Death Is a Sad Thing: The ending of the above-mentioned episode "Butterflies."
• Early-Installment Weirdness: In the first two episodes, Jodie wears a burnt orange uniform, but from the third episode on, her uniform is changed to pink. Muffy also has a slightly higher, more gravelly voice early on, but later it drifts closer to her puppeteer's natural speaking voice. The title sequence still shows Jodie in the burnt orange uniform and features Muffy's original voice, however.
• Edible Theme Naming: Sam Crenshaw, whose surname is a type of melon. His big round nose, which he explains is “the Crenshaw nose,” looks appropriately melon-like.
• Foil: In many ways, Jeff and Muffy are opposites. Jeff was Born as an Adult but initially knows very little about everyday things before spending an episode learning about them. Muffy already knows much more than he does but has the mindset of a child, so when an episode involves An Aesop, she is usually the one to learn it. To put it another way, Jeff lacks knowledge, while Muffy lacks wisdom.
• Family of Choice: In "Family," Jeff wishes he had a family like everyone else does. But in the end, Jodie's visiting aunt Millie informs him that he does have a family: Jodie, Sam and Muffy.
• Fear of Thunder: Jeff experiences this in the episode "Storms," but learns to overcome it.
• Find the Cure: In "Adventure," Waldo is ill with "shrinkitis," a disease that makes him shrink. The only cure is a magic red potion that can only be found in a haunted castle in Potion Land. Jeff, Jodie and Sam are transported there and go through a dangerous quest to find the potion before Waldo shrinks away to nothing.
• Food as Bribe: In Trains, when Muffy is considering leaving the store, Sam offers her a bag of cheese sandwiches, hoping to convince her to stay.
• Forgetful Jones: In some episode, TXL would tell a story about the Forgetful family, who live up to their last name and are always forgetting things, consisting of mother Franny, father Farley, and their kids Freddy and Flo.
• Forgotten Anniversary: In "Mrs. Waldo," Waldo gets so busy with his magic act that he forgets his 30th wedding anniversary and leaves his wife Mattie waiting for hours at the restaurant where their date was supposed take place. Jodie, Jeff and friends help him make it up to her.
• Four-Philosophy Ensemble: Sam is the cynic (a Deadpan Snarker who can be skeptical at times), Jeff is the optimist (helpful, energetic, and eager to learn), Jodie is the realist (the balanced and levelheaded Team Mom), and Muffy is the apathetic (usually wrapped up in her own subplots and priorities).
• Furry Confusion:
  • Mice in the "Today's Special" universe are consistently portrayed as creatures of human-like intelligence who live in little houses, form popular musical acts, and even beat humans to the moon. And yet there are several episodes where Muffy is threatened by humans who "never saw a talking mouse before".
  • Things also get a little strange when we learn that butterflies are intelligent and able to speak.
  • Somewhat related: Jeff is occasionally frustrated by the fact that he is the only object in the store that is in any way self-aware.
• Funny Animal: Muffy, her cousin Mort, the Willoby family of opossums, and various other animals who appear in different episodes.
• Generic Cop Badges:
  • In the Christmas special, where the officer apprehending Sam for wanting to enter the store on Christmas Eve wears a generic shield-shaped cap badge and an inauthentic shoulder flash.
  • Averted in "Police", which has a vignette where Sam and Jodie visit the actual Metropolitan Toronto Police 52 Division and are shown around by real-life Officer Cathy McCormack. Even the actor playing Officer Hardy flashes an authentic-looking Metro Toronto Police badge.
• Genie in a Bottle: In the episode "Adventure," where he transports Jodie, Jeff and Sam to Potion Land.
• Get a Hold of Yourself, Man!: Happens twice in Trash, in a scene where Jeff is frightened and Sam is out of breath.
  Jeff: Is it a muh— a muh— a muh—
  (Muffy slaps Jeff)
  Jeff: A monster?!
  Sam: No, it's a vah— a vah— a vah—
  (Jodie slaps Sam)
  Sam: Thank you. It's a vacuum.
• Hand Puppet: Sam, Muffy, Mrs. Pennypacker and Mort.
• Hat Damage: Jeff's hat in the episode "Trash". While it was, thankfully, not permanently damaged, it was very linty.
• Haunted Castle: In the episode "Adventure".
• If It Tastes Bad, It Must Be Good for You: Averted in the episode "Fruit", which discusses how fruit not only tastes good but is very good for you. Except for not-so-sweet fruits like lemons.
• I Kiss Your Hand: Waldo does this to Jodie in the episode "Adventure".
• Ill-Timed Sneeze:
  • In "Babies," a runaway opossum, Wanda Willoby, hides on a shelf of stuffed animals...until she gives herself away with a sneeze.
  • In "Balloons," Jodie and Jeff are setting up birthday balloons for the store's anniversary, but Sam lets out a big sneeze (which Jodie tries to avert with an Anti-Sneeze Finger, without success) that scatters half the balloons and blows Jodie's favorite ones, which her nephew gave her, out the window.
• Inept Mage: Waldo, who did make the hat that brings Jeff to life, but when he actually visits the store, the magic he displays tends to go comically wrong or create the problem the episode's based around.
• Infant Sibling Jealousy: In "Babies," little opossum Wanda Willoby runs away from home and comes to the store because she's jealous of her unborn baby sibling. But Jodie finally convinces her that her family will still love her just as much and need her to help take care of the baby. So she goes home, and when her baby brother is born, she adores him.
• Interspecies Friendship:
  • Jeff being an Artificial Human whose origins lie in being animated mannequin is technically this to everyone else on the cast.
  • Likewise Muffy, as the only mouse main character, was also this to everyone else.
• I Want My Beloved to Be Happy: In the aforementioned episode "Wishes", Jeff had the opportunity to be permanently transformed into a human. Unfortunately for him, this came right when he had no choice but to use his wish to save his friends, as per the memorable line:
  Jodie: Jeff, I know how much your wish means to you. But really, how much fun could you have with two sandwiches and an invisible mouse?
  • There's a subtler example in "Adventure", where Jeff is the only one who won't quit in the effort to rescue Waldo, no matter how dangerous things get. After all, he owes his life to Waldo.
• Innocent Innuendo: And it is painfully innocent, given that it's from Jeff, in the episode "Trash".
  Jeff: Well now, TXL, how do we turn you on? I've never done this before. What button do you suppose I press?
• Kryptonite Factor: If Jeff loses his hat, he changes back into a mannequin. He also cannot leave the store or he'll stay a mannequin forever.
• Limited Wardrobe: You might think Jeff would be immune to this, being a mannequin and all, but he wears the same outfit in every episode. Justified with Jodie and Sam, who have uniforms.
• Living Mannequin: The mannequin Jeff owns a magic hat that makes him come to life when someone says "hocus pocus alimagocus". If it comes off his head, he turns back into a mannequin, and he can't leave the store either or he'll never be alive again.
• Magical Computer: TXL. Just make sure you press the right buttons or unsuspected chaos could happen.
• Magical Incantation: Many, the most common being "Hocus Pocus Alamagocus."
• Magical Land: Visited in the episode titled, naturally, "Adventure." The department store, to some degree.
• Magicians Are Wizards: Waldo is a Stage Magician, but he can do real magic. He's the one who brought Jeff to life.
• Manchild:
  • Jeff, in a good way. Having been brought directly to adult life from an existence as a mannequin, he shows wonder at the simple things he learns about the world.
  • Sam has his moments too, despite being a senior; not only does he have a playful side, but he is also seen being taught concepts (by Jodie or another adult) that are obviously meant for the young viewers of the show to learn, and even wondering at them. One explanation may be that with age setting in, he has forgotten some things that he learned when he was younger and is experiencing the lessons as if they were new.
  • Junior in the episode of the same name. He wears a baseball cap, short pants and even carries a stuffed skunk he calls Sweetums.
• Master Computer: TXL is the security computer for the whole store.
• Mouse World: Planet Squeakonia, which was colonized by the talking mice, is a very literal example.
• Multi-Part Episode: The third season had a pair of two-parters, "Christmas" and "Our Story."
• The Multiverse: In "Buttons", Waldo's wishing machine takes the characters world-hopping, first to a video game world, then to the moon, then a medieval fantasy world made of clay, then Storybook Land, and finally what appears to be a button factory run by toys. There's also Potion Land in "Adventure" and the Land of Make Believe in "Storybooks".
• Naïve Newcomer: Jeff, due to only being alive during the overnight shifts, but somewhat subverted since he's one of the show's core characters.
• No Fourth Wall: The characters frequently address the kids at home.
• Odd Name Out: Muffy Mouse has six older siblings named Bill, Gill, Will, Phil, Jill, and Lil. By the time she was born, her parents ran out of names that rhyme, so they gave her an Alliterative Name instead.
• The Pirates Who Don't Do Anything: There seems to be a lot going on in the middle of the night, you wonder what Jodie and Sam's managers have to say. Sam's the night watchman, but Jodie supposedly should have a lot more work to do to justify her being there all night.
• Planet of Hats: Fred the space mouse comes from the planet Squeakonia, populated by mice whose hat is eating cheese, talking in rhyme, and generally acting just like Muffy.
• Please Keep Your Hat On: Jeff is a strange example. If he takes his hat off, he turns back into a mannequin.
• Portrait Painting Peephole: These paintings are in the Haunted Castle in "Adventure."
• Posthumous Character: Sam is a widower who sometimes talks about, or to, his late wife Maud.
• Protagonist-Centered Morality: In the Christmas special, Jeff is regretful but resigned to the fact that he will spend Christmas in the store alone due to Jodie, Muffy and Sam going to spend the holiday with relatives. The others then all decide that they care about Jeff so much that they will cancel their holiday plans and return to the store to spend Christmas with Jeff. A very nice gesture, but is it fair to their families, who don't see them regularly and were looking forward to spending the holiday with them, whereas they see Jeff day in, day out?
• Rhymes on a Dime: Muffy, who must have been painful to write dialogue for.
• Running Gag:
  • Waldo never getting Sam's name right, and his magic always going awry.
  • Sam pressing the wrong buttons on TXL, resulting in hilarious havoc.
• Separate Scene Storytelling: In many episodes, a character would tell a story, with the illustrations appearing onscreen for the viewer. Sometimes, a child actor would play the storyteller.
  • Many stories revolve around a possum named Wanda Willoughby, who lives in a place called Possum Ridge with her family (Mama, Papa, big brother Wendell, and later baby brother Willy). In a couple of episodes, Wanda visits the store.
  • Another recurring series of stories follows the adventures of the Forgetful family.
• Series Continuity Error: Several. As mentioned above, it was inconsistent whether Jeff would supposedly become a mannequin permanently if he ever left the store, or if the magic hat just wouldn't work outside, and Jeff was repeatedly said to have never left the store even after episodes where he did temporarily leave thanks to magical loopholes. Whether Waldo the Magnificent could do wandless magic or needed his wand varied too, as did whether Muffy had ever gone to school or not, and in the four flashback episodes in Season 5, quite a few of the "memories" the characters described in the framing scenes were incorrect. Also, the events of "Live On Stage" were ignored in all subsequent episodes.
• Series Fauxnale: "Live on Stage" was intended to be a Grand Finale for the series, where Jeff was finally able to join his friends outside the store, but then the series got uncancelled for another two seasons.
• Shaped Like Itself: Jeff describes a hairbrush in the vaguest way possible in one song. In the same verse, he lampshades it by saying he knows next to nil about hairbrushes since he wears a hat at all times.
• Sherlock Homage: Sam dresses up like Sherlock Holmes whenever he plays Cam the Detective.
• Ship Tease: There was a little bit between Jeff and Jodie, and a little bit between Jeff and Muffy, but given that the target audience really wouldn't be interested in such things (and that Jeff is chronologically and mentally a child while Jodie is a real adult) it was never really mentioned.
• Short-Lived Organism: In "Butterflies", one-shot character Hazel the butterfly reaches her two-year lifespan and dies much to the sadness of the main characters.
• Shout-Out: Quite a few. One of the best is in "Adventure", where a castle is warned to house "Dungeons & Dragons" (the whole episode plays out like a role-playing game).
  • Sam makes some of his own, also from "Adventure":
    Jeff: What do you suppose lives in this creepy castle, anyway?
    Sam: Oh, Dracula, Frankenstein, Darth Vader, they're all probably roommates.
• Sick Episode:
  • Muffy has a cold in "Noses" and tonsillitis in "Hospitals."
  • Jodie has a cold and can't come to the store in "Soup," so Sam goes to visit her, bringing presents from Jeff and Muffy.
• Skilled, but Naive: Jeff can sing and dance, but has little to no knowledge of the outside world and how things work.
• Slurpasaur: The "LIZARD" (super-sized pet of one of the show-runners) encountered in the aforementioned Magical Land. Jeff has to pet it to proceed.
• Special Guests: Canadian children's music trio Sharon, Lois and Bram have made guest appearances in a few episodes singing songs like "I Am Slowly Going Crazy" and "Sur Le Pont D'Avignon."
• Species Surname: Muffy is a mouse whose full name is Muffy Mouse.
• Stage Magician: Waldo the Magnificent, although unlike real-world stage magicians, he can do real magic.
• Stock Animal Diet: Muffy's love of cheese.
• Surprise Party: In "Birthdays," Jeff is sad because he doesn't have a birthday, since he doesn't remember the date when he was brought to life. So Jodie, Sam and Muffy decide to celebrate that very day as Jeff's birthday, and they give him a surprise party.
• Sweet Tooth: Sam.
• That Reminds Me of a Song: In a typical episode, the characters will burst out singing a few times, so this happens often. Some examples:
  • "In the Twinkle" from "Hair". It has nothing to do with the episode's plot or subject (learning about hair) and is just an excuse for Jeff to sing and dance on the roof.
  • "When I Was Young" from "Halloween". As Jodie and Sam remember the past, they get off topic and sing about their childhoods, with nothing in the lyrics related to Halloween.
• Third Line, Some Waiting: In many episodes, Muffy will get her own minor subplots separate from the rest of the cast. For example, in "Adventure", while the others are in the main plot to get the magic potion, she's back at the store looking after an ailing Waldo.
• Tongue Twister: In the episode "Fun", tongue twisters are one of the ways the characters have fun when their work is done. Sam repeatedly fails "Peter Piper picked a peck of pickled peppers".
• The Tonsillitis Episode: "Hospitals" is this for Muffy.
• Trademark Favorite Food:
  • Cheese for Muffy. She even has a song about it.
  • Jellybeans, doughnuts, and other sweets for Sam.
• The Trickster: Several of the magical characters, but especially the rabbit in "Waldo's Hat."
• Trap Door: There is one in the Haunted Castle in "Adventure."
• Unable to Cry: In the episode "Tears", Jeff realizes he's never cried before and wants to do it. He, Muffy and Sam make various attempts to make him cry, but all fail. In the end, however, Jodie sings a song that tells a sad story, which moves Jeff to tears.
• Upper-Class Twit: The titular character in the episode "Junior"; he's the nephew of the department store's owner, implied to be rich. He acts arrogant towards Sam, Jodie and Jeff and also declares he wants to take Muffy home as his birthday present. It takes a prank, a fake disease called mouse fever, to get Junior to not take Muffy and even temporarily drives him off. Afterwards, Junior says he won't take Muffy out of the store and the other characters apologize for pranking him.
• Vague Age: Muffy. Her age is never stated, and it's hard to tell by looking. Since she lives on her own, it's possible she's an adult, and the last episode had a flashback to her high school graduation which would imply as much, but she certainly acts like a mischievous child.
• Very Special Episode: Three episodes could qualify:
  • "Butterflies" deals with death. Muffy makes a new friend in a butterfly named Hazel, but Hazel is old for a butterfly and is dying. Muffy must learn to accept it, and the episode ends with a funeral for Hazel.
  • "Hello Friend" deals with disabilities. Jodie brings her friend Levi to work. Levi has cerebral palsy and can't walk or talk, so he communicates with Blissymbols. During an emergency, he figures out how to get a message out to Sam and save the day, proving that people with disabilities are just as smart as everyone else.
  • "Phil's Visit" deals with alcoholism. Sam's old friend Phil visits, but he has a drinking problem and has smuggled alcohol into the store. For a children's show, the episode shows very realistic consequences of drinking. While drunk, he loses his temper with Muffy, destroys Jodie's display, blames Muffy for it, and has damaged his friendship with Sam. He does eventually realize his mistake, apologizes, and leaves the store with resolve to work on his drinking problem.
• Wham Episode: The fact that several of them (e.g., "Butterflies", "Wishes" and "Phil's Visit") have already been mentioned means they certainly left an impact.
• Welcome Titles: They take us through the store to meet all the major characters. First Jeff is shown in his inanimate mannequin form, standing in a window, from which Jodie lifts him to carry him upstairs to the children's department. Sam then joins her after locking up the store, and when they reach the children's department, Muffy appears and says the magic words that bring Jeff to life.
• Why Did It Have to Be Snakes?: Muffy is deathly afraid of cats.
• Wise Beyond Their Years: Jeff manages to be both this and a Manchild at the same time. While he just came to life and initially knows no more about the world than a child, he often shows more maturity and wisdom than Muffy, to whom he's an occasional Big Brother Mentor. This is because Waldo's spell made Jeff smart, but not knowledgeable. He's also a quick learner, and over the course of the series, he seems to outgrow his Manchild tendencies, though there are still hints of it here and there, as he comes to understand the world better.
• Younger Than They Look: Jeff, who looks like a man in his 30s, but was only recently brought to life.