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HBR articles give you the ideas, insights, and best practices to help you meet your management challenges and advance your career.

 

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Building Your Company's Vision

By James C. Collins Jerry I. Porras
  • Building Your Company's Vision ^ 96501

    HBR Article

    Building Your Company's Vision

    By James C. Collins Jerry I. Porras

    Companies that enjoy enduring success have a core purpose and core values that remain fixed while their strategies and practices endlessly adapt to a changing world. The rare ability to balance continuity and change--requiring a consciously practiced...

    September 01, 1996
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  • 3 Strategies to Help Employees Thrive in the New "Normal" ^ H06POD

    HBR Digital Article

    3 Strategies to Help Employees Thrive in the New "Normal"

    By Anjali Chaudhry Al Rosenbloom

    Theres still uncertainty about what the workplace new normal will be, and its easy for companies to default to old routines and habits. Based on their extensive research on psychological contracts, idiosyncratic deals, and leadership, the authors present...

    November 23, 2021
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  • Level Up Your Crisis Management Skills ^ SR0485

    Partner Article

    Level Up Your Crisis Management Skills

    By Rick Aalbers Killian McCarthy Arjan Groen

    Leaders who have successfully managed crises in governments and large organizations aren't innately better at it. Interviews with high-level leaders in a variety of industries found that people with strong crisis management skills have invested time and...

    March 31, 2026
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  • Why Visibility Has Become the New Test of Leadership ^ SR0483

    Partner Article

    Why Visibility Has Become the New Test of Leadership

    By Riadh Manita Najoua Elommal Michel Dalmas

    In today's consulting firms, experience and results are not enough: High-performing individuals who want to earn organizational trust and advance to higher levels need strong visibility within and outside of their organizations. The challenge for...

    March 09, 2026
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  • Is a Venture Studio Right for Your Company? ^ SR0482

    Partner Article

    Is a Venture Studio Right for Your Company?

    By Constanze Coelsch Foisner Fiona E. Murray

    Venture studios help businesses deploy talent, ideas, or resources into new ventures that can innovate in key strategic areas, and their popularity is growing despite challenges like high capital requirements and governance complexity. Four conditions...

    March 03, 2026
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  • The Hidden Power of Messy Teams ^ SR0481

    Partner Article

    The Hidden Power of Messy Teams

    By Johnathan R Cromwell Jean-Francois Harvey

    Conventional wisdom holds that innovation teams should begin their project with a clearly defined problem in order to increase their likelihood of success. However, a study of hundreds of ad hoc teams that formed to participate in a large global...

    March 03, 2026
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  • The Eight Core Principles of Strategic Innovation ^ SR0480

    Partner Article

    The Eight Core Principles of Strategic Innovation

    By Gina O'Connor Christopher R. Meyer

    Most successful companies start off with a bang - an exciting breakthrough innovation. As time passes, their focus shifts to maintaining and improving existing business lines. To prevent their decline in today's economy, mature companies need to build a...

    March 03, 2026
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  • AI's Impact on SaaS Will Be Uneven. Here's What Leaders Need to Know. ^ H0970F

    HBR Digital Article

    AI's Impact on SaaS Will Be Uneven. Here's What Leaders Need to Know.

    By Christopher Stanton

    The "SaaSpocalypse," or early-2026 software selloff, has reinforced a tempting through-line for leaders: If AI can build or automate software, most SaaS should be rebuilt internally or shopped to a new vendor with a cost structure that reflects lower...

    May 27, 2026
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  • Bridge the Intergenerational Leadership Gap ^ SR0484

    Partner Article

    Bridge the Intergenerational Leadership Gap

    By Felix Rüdiger Kaspar Kochli Matthew Hunter Nolita Mvunelo

    The majority of the workforce is made up of millennials and Generation Z employees, but executive teams skew dramatically older. Organizations that lack intergenerational diversity among top leadership may turn to past strategies rather than seeing fresh...

    March 17, 2026
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  • How Lenovo Built an AI-Powered Supply Chain ^ H097DM

    HBR Digital Article

    How Lenovo Built an AI-Powered Supply Chain

    By Robert Handfield

    Most companies pursuing supply chain AI are making a critical mistake: They start with technology before fixing the data foundation that makes AI reliable. Lenovo took the opposite approach, spending years integrating operational data before building an...

    May 27, 2026
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  • Managers Are Struggling to Keep Up with the AI Productivity Boom ^ H096N7

    HBR Digital Article

    Managers Are Struggling to Keep Up with the AI Productivity Boom

    By Liz Fosslien Mollie West Duffy

    AI has dramatically accelerated the pace of work, allowing employees to execute ideas, produce deliverables, and launch projects far faster than traditional management systems were designed to handle. As a result, many managers are becoming the new...

    May 25, 2026
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  • How People Actually Get to the C-Suite in S&P 500 Companies ^ H096X9

    HBR Digital Article

    How People Actually Get to the C-Suite in S&P 500 Companies

    By Ruth Curran Steve Patscot Edward Stadolnik

    For ambitious executives, reaching the C-suite increasingly requires more than functional expertise. Drawing on research into S&P 500 leadership teams, the authors show that most top functional leaders rise internally, that CEO transitions often reshape...

    May 22, 2026
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  • Our Favorite Management Tips on Giving Feedback ^ H0975E

    HBR Digital Article

    Our Favorite Management Tips on Giving Feedback

    By HBR Editors

    Our Management Tip of the Day continues to be one of HBR's most popular newsletters. In this article, we've compiled eight of our favorite tips on giving feedback, from how to use feedback to give employees a sense of purpose to how to choose the right...

    May 21, 2026
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  • What Customer Workarounds Can Reveal About Your Business Model ^ H09717

    HBR Digital Article

    What Customer Workarounds Can Reveal About Your Business Model

    By Donna Henrike Bohrer Karolin Frankenberger Joakim Wincent

    Customer workarounds (such as customers sharing accounts, or teams stitching together third-party tools) are not merely signs of product friction but early evidence that a company's business model no longer matches how customers want to access, use, and...

    May 21, 2026
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  • Supporting Your Employees' Career Growth When Everyone Is Overwhelmed ^ H096MI

    HBR Digital Article

    Supporting Your Employees' Career Growth When Everyone Is Overwhelmed

    By Rebecca Knight

    As economic pressure, geopolitical instability, and AI-driven disruption intensify, many employees struggle to prioritize career development amid demanding workloads. Leaders can help teams stay adaptable by shifting the focus from rigid career ladders...

    May 20, 2026
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  • How Agentic AI Supercharges Startups and Threatens Incumbents ^ R2604G

    HBR Article

    How Agentic AI Supercharges Startups and Threatens Incumbents

    By Vivian S Lee Linda Mantia Jon McNeill

    Agentic AI is reshaping entrepreneurship and raising the stakes for incumbents. Startups are deploying coordinated systems of AI agents that can plan, act, and adapt autonomously. This approach dramatically compresses the time, capital, and head count...

    July 01, 2026
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  • The Keys to Succeeding Under a New Manager ^ H096N5

    HBR Digital Article

    The Keys to Succeeding Under a New Manager

    By Dina Denham Smith

    Frequent leadership transitions have become a defining feature of modern organizations, creating both disruption and opportunity for employees. While many executives take a passive "wait-and-see" approach when a new manager arrives, doing so can limit...

    May 18, 2026
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  • A Breakthrough Board Presentation Can Win You the CEO Job ^ H096LC

    HBR Digital Article

    A Breakthrough Board Presentation Can Win You the CEO Job

    By Pete Weissman

    Landing on the CEO succession shortlist is validating, but to win the top job you should think about how to give a breakthrough board presentation that proves you're ready. First, build a crisp "why change, why you" story that pairs an enterprise growth...

    May 18, 2026
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  • Gen AI Could Fix Performance Reviews-or Make Them Even Worse ^ H096M7

    HBR Digital Article

    Gen AI Could Fix Performance Reviews-or Make Them Even Worse

    By Chrysanthos Dellarocas

    Generative AI can greatly improve the value of performance reviews, but most companies are just using it to produce polished versions of traditional narrative reviews more quickly rather than improve them. A better approach is to use gen AI to surface...

    May 15, 2026
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  • The False Alignment Trap ^ R2604A

    HBR Article

    The False Alignment Trap

    By Julia Dhar Kristy R Ellmer Philip Jameson

    Most organizational change efforts fail not because of poor execution but because senior leaders fall into a false alignment trap-believing they agree on why, what, and how to change when they actually do not. Drawing on research, behavioral science, and...

    July 01, 2026
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  • What Operating Rooms Can Teach Leaders About Team Design  ^ H096S2

    HBR Digital Article

    What Operating Rooms Can Teach Leaders About Team Design

    By Antonio García Romero Marco Caserta

    A study of surgeries at a hospital in Madrid and a subsequent pilot program there offers lessons for any organization that relies on fluid, high-pressure teams. Hospitals have invested heavily in technologies to improve operating-room efficiency, yet...

    May 14, 2026
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  • Are You Meeting the Needs of the People You Lead? ^ H096NR

    HBR Digital Article

    Are You Meeting the Needs of the People You Lead?

    By Mark van Vugt Xiaotian Sheng Wendy Andrews

    Organizations often assume leadership succeeds or fails because of a leader's style. But research on follower psychology suggests the bigger issue is alignment: Employees judge leaders based on whether they provide what people need most in a given...

    May 13, 2026
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  • It's Hard to Use AI as a Team. These 3 Practices Can Help. ^ H09678

    HBR Digital Article

    It's Hard to Use AI as a Team. These 3 Practices Can Help.

    By Gabriele Rosani Elisa Farri Daniel Trabucchi Tommaso Buganza

    Many organizations expect AI to automatically improve teamwork, but research shows the opposite can occur. Without intentional integration, AI can reduce engagement, narrow participation in meetings, and shift ownership away from the team. A five-month...

    May 13, 2026
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  • Research: Traditional Marketing Doesn't Work on AI Shopping Agents ^ H096G7

    HBR Digital Article

    Research: Traditional Marketing Doesn't Work on AI Shopping Agents

    By Jafar Sabbah Oguz A Acar

    AI shopping agents are rapidly becoming a meaningful share of online "shoppers." New research shows that many classic e-commerce persuasion tactics built for human psychology-scarcity, countdown timers, strike-through pricing, vouchers, and bundles-do...

    May 12, 2026
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  • What Are Your Company's AI Nightmares? ^ H096DY

    HBR Digital Article

    What Are Your Company's AI Nightmares?

    By Reid Blackman

    The standard approach to responsible AI is fundamentally broken. In the age of generative AI, it's too slow, too vague, and too hard to communicate. Instead of focusing on values and policy, companies would be better served by focusing on their...

    May 11, 2026
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  • 3 Ways AI Can Free Organizations from Legacy Workflows ^ H09673

    HBR Digital Article

    3 Ways AI Can Free Organizations from Legacy Workflows

    By Graham Kenny Ganna Pogrebna

    Organizations often assume their biggest constraint is a lack of new capabilities. More often, it's the accumulation of outdated ones. Legacy workflows, entrenched assumptions, and inherited metrics quietly shape decisions long after they've ceased to...

    May 07, 2026
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  • How Fast-Growing Companies Can Make Better Decisions ^ H095BM

    HBR Digital Article

    How Fast-Growing Companies Can Make Better Decisions

    By Tatiana Sandino

    Fast-growing companies inevitably hit a decision-making breaking point. What begins as founder-led, informal control fractures as organizations scale-typically along predictable fault lines: alignment, operational complexity, financial discipline, and...

    May 08, 2026
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  • Why Effective Leaders Get Branded as Problems ^ H096CN

    HBR Digital Article

    Why Effective Leaders Get Branded as Problems

    By Luis Velasquez

    When a leader creates friction, organizations default to a single explanation: the leader needs to change. In reality, that friction usually comes from one or a combination of four different sources-capability, perception, identity, or system. Because...

    May 07, 2026
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  • Research: Why You Shouldn't Treat AI Agents Like Employees ^ H096FN

    HBR Digital Article

    Research: Why You Shouldn't Treat AI Agents Like Employees

    By Matthew Kropp Julie Bedard Emma Wiles Megan Hsu Lisa Krayer

    As organizations experiment with placing AI agents on org charts as "employees," new research shows this framing has unintended consequences. In a large-scale experiment, anthropomorphizing AI reduced individual accountability, increased unnecessary...

    May 06, 2026
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  • How Sales Teams Undercut Themselves with Longtime Clients ^ H095QS

    HBR Digital Article

    How Sales Teams Undercut Themselves with Longtime Clients

    By Tatiana Astray

    Sales teams often believe they are negotiating against difficult clients, but many are undermining their own leverage through premature concessions, fragmented account management, and an overreliance on long-standing relationships. In these situations,...

    May 06, 2026
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  • The Best Leaders Embrace the Role of Supporting Character ^ H09657

    HBR Digital Article

    The Best Leaders Embrace the Role of Supporting Character

    By Jamil Zaki

    The rise of "founder mode" and "main-character energy" as approaches to leadership has pushed many executives toward self-centered, top-down styles that research shows are deeply counterproductive-eroding trust, stifling performance, and ultimately...

    May 05, 2026
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  • When an Executive Asks You an Unexpected Question ^ H096CD

    HBR Digital Article

    When an Executive Asks You an Unexpected Question

    By Melody Wilding

    There are countless situations where youre put on the spot and questioned by an executive. Maybe its a board member pulling you aside, a skip-level pinging you for a quick assessment on a situation, or a customer catching you at a conference and asking...

    May 05, 2026
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  • Will Insurance Protect Your Company in Times of War? ^ H096AH

    HBR Digital Article

    Will Insurance Protect Your Company in Times of War?

    By Tom Johansmeyer

    In many cases, insurance policies include a "war exclusion," which allows insurers to exclude war-related losses. But leaders shouldn't assume that this exclusion means that they're out of luck if conflict harms their business. From the war in Ukraine to...

    May 04, 2026
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  • The Art of Discounting ^ H0963M

    HBR Digital Article

    The Art of Discounting

    By Rafi Mohammed

    As inflation reshapes consumer behavior, companies can no longer rely on blunt pricing power to drive growth. Strategic discounting-designed to attract price-sensitive customers while limiting cannibalization-offers a way to unlock incremental demand...

    May 04, 2026
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  • Research: For Women on Boards, Prestige Can Be a Bottleneck ^ H095RA

    HBR Digital Article

    Research: For Women on Boards, Prestige Can Be a Bottleneck

    By Isabel Fernandez-Mateo Hans Frankort Raina Brands

    Research on nearly 2,000 FTSE-100 board directors reveals a striking paradox: Women who reach elite board positions are on average more likely than men to receive additional appointments, but that advantage reverses at the most prominent firms, where...

    May 01, 2026
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  • The Psychological Costs of Adopting AI ^ H095HA

    HBR Digital Article

    The Psychological Costs of Adopting AI

    By Guy Champniss

    AI adoption strategies are overwhelmingly framed around productivity and efficiency. But that lens misses a critical constraint: the psychological cost of working with AI. New research shows that "psychological debt"-a cluster of six negative effects...

    May 01, 2026
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  • How to Move from AI Experimentation to AI Transformation ^ H0962R

    HBR Digital Article

    How to Move from AI Experimentation to AI Transformation

    By Arjun Dutt Gene Rapoport Aaron “Ronnie” Chatterji Gawesha Weeratunga Harrison Satcher

    Many companies are investing heavily in AI but failing to translate isolated productivity gains into meaningful business results. The problem is a "micro-productivity trap," where firms optimize tasks without rethinking workflows or value creation,...

    April 30, 2026
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  • Empathetic Leadership Can Make or Break AI Adoption ^ H0960Q

    HBR Digital Article

    Empathetic Leadership Can Make or Break AI Adoption

    By Jamil Zaki

    Research shows a wide gap between how executives perceive AI adoption and how employees actually experience it-most workers feel anxious and far less enthusiastic than their bosses assume. Without psychological safety, employees are less likely to...

    April 30, 2026
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  • A Smarter Approach to Measuring Customer Experience ^ SR0475

    Partner Article

    A Smarter Approach to Measuring Customer Experience

    By Charles H. Patti Maria M. van Dessel Steven W. Hartley

    The proliferation of customer experience measurement tools means that marketers now face the challenge of managing, and deriving value from, an overwhelming number of CX metrics. Research has identified ways for businesses to identify the metrics that...

    February 26, 2026
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  • Validating LLM Output? Prepare to Be 'Persuasion Bombed' ^ SR0469

    Partner Article

    Validating LLM Output? Prepare to Be 'Persuasion Bombed'

    By Steven Randazzo Akshita Joshi Kate Kellogg Hila Lifshitz Karim R. Lakhani

    A research study of management consultants who were asked to use a large language model to recommend strategic business decisions found that the AI responded to human validation attempts with persuasive rhetorical strategies. In addition to appealing to...

    February 03, 2026
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  • How to Nail Your Next Media Interview ^ H0937Q

    HBR Digital Article

    How to Nail Your Next Media Interview

    By Karishma Kram

    Public interviews can quickly shape-or damage-a company's reputation. The Leadership Exposure Curve shows how the risks increase as a leader's visibility rises and outlines three common interview types: credibility ("Why you?"), positioning ("Where are...

    April 29, 2026
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  • Six Types of AI Startups, Explained ^ SR0479

    Partner Article

    Six Types of AI Startups, Explained

    By Jeffrey P. Shay Thomas H. Davenport

    Understanding a startup's approach to artificial intelligence isn't just a word game: It gives stakeholders a competitive advantage. Use this framework to categorize six types of AI startups: originators, explorers, infrastructure builders, enhancers,...

    February 25, 2026
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  • Ask Sanyin: What Makes a 'Listening Tour' Meaningful? ^ SR0478

    Partner Article

    Ask Sanyin: What Makes a 'Listening Tour' Meaningful?

    By Sanyin Siang

    Leaders in new roles are often advised to get to know the organization and its people by going on a "listening tour." These efforts can build trust and yield valuable information but are most successful if leaders learn to practice deep listening,...

    February 19, 2026
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  • The Case for Making Bold Bets in Uncertain Times ^ SR0477

    Partner Article

    The Case for Making Bold Bets in Uncertain Times

    By Adam Job Ulrich Pidun Valentín Szekasy

    Many leaders say it's wise to hold back from making new investments or acquisitions during tumultuous times. They posit that significant risk-taking works only if you go into an uncertain period with momentum or with a healthy fallback cushion. A new...

    February 16, 2026
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