Operating in large, regulated, fast-growing markets with attractive structural dynamics.
35+ iconic brands across different geographies, products and customers.
Organic Growth, Margin Expansion & Cash Generation are Entain's strategic priorities.
Entain's investment proposition
The execution of our focused strategic objectives of organic growth, margin expansion and cash generation, will deliver significant shareholder value.
Discover our strategy
We operate iconic brands, with leading positions, in regulated and growing markets around the world.
94% of Entain’s Online Revenue comes from markets where we are a top four player, based on market share. Local scale is a key factor to success in our industry.
98% of Entain’s Revenue comes from markets where we are already locally licenced, with the remainder in regulating markets. We have one of the highest levels of regulated revenue in our industry, a key factor in understanding the quality of our betting and gaming revenue.
97% of Entain’s Online Revenue comes from markets that are estimated to grow at least mid-single-digit % (2025-2028 CAGR basis).
Growth & disciplined capital allocation
With £1.2 billion EBITDA in FY25, and a 2028 target of >£500m cash generation, Entain is well positioned to deliver shareholder value.
Sustainable and responsible growth
100% of our revenue is derived from regulated or regulating markets. Our ongoing sustainability efforts reflect our commitment to responsible growth, ethical leadership, and positive societal impact.
2025 Key Financial Highlights
Group Revenue
Online Net Gaming Revenue
Group Underlying EBITDA
Our strategic vision
Explore how our strategy drives growth, operational excellence and shareholder returns.
Discover our strategy