Ora (marque)

For electric car marketed as the GWM Ora in some countries, see Ora Good Cat.

Ora

Product type	Automobile
Owner	Great Wall Motor
Country	China
Introduced	2018 (2018)
Ambassador	Lu Wenpu (Ora brand CEO)
Website	oraev.com (China)
Chinese name
Simplified Chinese	欧拉
Hanyu Pinyin	Oūlā

Ora (Chinese: 欧拉; pinyin: Oūlā; stylised in all caps) is a marque of battery electric cars established in 2018 by Chinese automaker Great Wall Motor (GWM).

According to GWM, Ora stands for "open, reliable and alternative", while also paying homage to Leonhard Euler, a notable Swiss mathematician whose surname is phonetically translated as "Oula" in Mandarin Chinese.

History

Ora Cat GT at IAA 2021

Great Wall Motors announced the creation of the new Ora brand, dedicated to a new line of electric cars, in May 2018. At the time, the brand was launched with two initial models: the crossover iQ5 (later iQ) and city car R1 (later Black Cat). Sales of the iQ officially kicked off the brand in August 2018. The third Ora model R2 (later White Cat) was first previewed in June 2019, with production officially beginning in July 2020.

The Ora brand entered Europe, Thailand, Malaysia, South Africa and Australia in late 2022, Brazil in 2023, and Brunei on 8 December 2023. Ora was unveiled at Indonesia International Auto Show 2023 and is planned to be marketed in Indonesia in 2024.

The naming of the "Cat" series vehicles is reportedly based on a Deng Xiaoping's famous quote: "No matter if it is a white cat or a black cat; as long as it can catch mice, it is a good cat."

Leadership

• Ning Shuyong (2018–2022)
• Dong Yudong (2022)
• Wen Fei (2022–2023)
• Zhao Yongpo (2023–2025)
• Lu Wenbin (2025–present)

Vehicles

Main article: List of Great Wall Motor vehicles

Current

• Ora Good Cat/Funky Cat/03 (2020–present), compact hatchback, BEV
• Ora Ballet Cat (2022–present), mid-size hatchback, BEV
• Ora Lightning Cat/07 (2022–present), mid-size fastback sedan BEV
  • Ora Lightning Cat Touring (to commence), mid-size station wagon, BEV
• Ora 5 (2025–present), compact SUV, ICE/HEV/PHEV/BEV

• 
  Ora Haomao / 03 / Good Cat / Funky Cat
• 
  Ora Ballet Cat
• 
  Ora Lightning Cat
• 
  Ora Lightning Cat Touring
• 
  Ora 5

Discontinued

• Ora iQ (2018–2020), compact coupe SUV, BEV
• Ora R1/Black Cat (2019–2022), city car, BEV
• Ora R2/White Cat (2020–2022), city car, BEV
• Mecha Dragon (2022–2024), full-size sedan, BEV

• 
  Ora iQ
• 
  Ora Black Cat
• 
  Ora White Cat
• 
  Ora Cherry Cat

Concept

• Ora R2 Concept
• Ora Futurist
• Ora Punk Cat
• Ora Lightning Cat
• Ora Big Cat

• 
  Ora Punk Cat
• 
  Ora Big Cat

See also

• Automobile manufacturers and brands of China
• List of automobile manufacturers of China

External links

• Ora at Great Wall Motors' global website
• Ora's Chinese website