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There’s a shift happening in what we mean when we say family. It used to be a matter of shared last names. Now it’s just as likely to mean a group chat that hasn’t gone silent in years. A startup…
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There’s a shift happening in what we mean when we say family. It used to be a matter of shared last names. Now it’s just as likely to mean a group chat that hasn’t gone silent in years. A startup…

Passwords have a branding problem. We’ve spent decades teaching people that a “strong password” looks like this: P@ssw0rd!2024# A chaotic soup of symbols, numbers, and mild frustration. It feels secure. What’s more, it looks secure. It’s also, in many cases,…

Spring is here. The chocolate eggs are hiding and the Easter Bunny has clearly been busy. But this year, the best thing in your basket might just be secure cloud storage for the whole family. To celebrate the season, we’re…

Your Files Deserve Lifetime Protection Every year, at the end of March, we’re reminded of one simple truth: we can lose all our files and photos, unless we’ve backed them up properly. That’s why this year, at pCloud we’re celebrating…

Valentine’s Day is about celebrating the sweet side of life. However, love is not just couples and candlelight. It’s friendship, family, inside jokes, and creative obsessions. Pets doing inexplicably funny things too. Love is the ordinary moments that become important…

Love rarely fits into a single definition. It shows up quietly, loudly, unexpectedly, and often in ways that have nothing to do with romance. Long before modern marketing narrowed love to hearts and roses, the ancient Greeks described it as…

Call it the December Detour. Every year, millions of us intend to shop early, only to collide spectacularly with packed malls. Despite the wave of holiday ads starting in October, about 40% of Christmas purchases occur in December. We procrastinate.…

Christmas has a certain rhythm. The kind you only feel once a year. It starts with cold mornings and warm lights. With mugs of hot chocolate wrapped in both hands. With cookies cooling on the counter and laughter drifting from…

Black Friday usually feels like a haunted house of pop-ups and flashing limited-time discounts. By the time it’s over, you’ve clicked through dozens of offers, filled carts with things you weren’t sure you even wanted, and spent more than you’d…

Why should Halloween be scary for you? Let the ghosts stay in stories and the monsters under beds. Out here, in the glow of your screen, the real haunts are hackers creeping through the dark web. They are silent, unseen,…